RC Members

Dr Benjamin VOYER
Professor of Marketing
ESCP Europe (London, UK)

RESEARCH INTERESTS AND CURRENT RESEARCH

Consumer, cross-cultural, social and organizational psychology

Envisioned research project in the medical sector:

  • Disabilities in schools, hospitals and cities: cross-disciplinary approaches (PRES HESAM/"Paris Nouveau Monde" research grant application)

Other research projects:

  • Research on the link between thought associations, implicit and explicit brand attitudes
  • Research on self-construal

RESEARCH OUTPUT IN HEALTH-RELATED TOPICS

Articles in revision in peer-reviewed journals

VOYER, B.G., MCINTOSH, B., "Lean Management in the Health Sector - Fad or Panacea", under review at the International Journal of Management Reviews

Articles in peer-reviewed journals

VOYER, B.G., SOLA, D. & COUTURIER, J. "Unlocking patient activation: Coupling e-health solutions coupled with gamification", accepted for publications in the British Journal of Healthcare Management

TRAN, V. & VOYER, B.G., (2015) "Fostering innovation in healthcare management: An organisational perspective, British Journal of Healthcare Management Volume 21 (3), Pages: 141-145, special issue 'innovation in healthcare'

VOYER, B.G. (2015) "'Nudging' behaviours in healthcare management: Insights from Behavioural Economics", British Journal of Healthcare Management Volume 21 (3), Pages: 130-135, special issue 'innovation in healthcare'

VOYER B., (2014), "Training doctors and nurses for interdependence", British Journal of Healthcare Management, Vol. 20, Issue 1, pp 30-31, 2 p.

MCINTOSH B., VOYER B., SHENOY B., (2013), "The care dividend: learning from the past - Comment", British Journal of Healthcare Management, Vol. 19, Issue 6, pp 262-263, 2 p.

VOYER B., READER T., (2013), "The Self-Construal of Nurses and Doctors : Beliefs on Interdependence and Independence in Geriatric Care", Journal of Advanced Nursing, Vol. 69, Issue 12, pp 2696-2706, 11 p.

VOYER B., (2013), "Changes in the Relations and Roles of Doctors and Nurses", British Journal of Healthcare management, January, Vol. 19, Issue 1, pp 644-649, 6 p.

MCINTOSH B., VOYER B., (2012), "A Perverse Psychological Contract - Failures in Healthcare Management", British Journal of Healthcare Management, Vol. 18, Issue 6, pp 290-291, 2 p.

EDUCATION

2014: DLitt in Management (Habilitation) - Université Paris 1 Sorbonne

2012: Chartered Scientist - Science Council

2011:  Chartered Psychologist - British Psychological Society

2010: PhD in Social Psychology - London School of Economics and Political Science (London, UK)

Research topic: "Power & Self-construal: Can Power Change the Way an Individual Construe His or Her Self?"

2007: MPhil in marketing - HEC Paris (Paris, France),London Business School (London, UK)

2006: Visiting student, consumer Behaviour PhD course (by G. Johar, Columbia GSB) - London Business School

2006: MSc Social Psychology - London School of Economics and Political Science (London, UK)

PROFESSIONAL EXPERIENCE

Ongoing: Freelance consultant in marketing

Working with B2B and consumer goods companies, strategic marketing plan, market research

Since 2013: Tenured Assistant Professor of Marketing, Department of Marketing- ESCP Europe (London, UK)

Since 2011: Visiting Fellow, department of Social Psychology - London School of Economics and Political Science (UK)   

2012-2013: Assistant Professor of Marketing, départment of Marketing - ESCP Europe (London, UK)           

2011-2012: Assistant Professor of Management, Department of Business and Economics - Richmond University (London, UK)

2010-2011: Post-Doctorate Fellow, Institute of Social Psychology - London School of Economics and Political Science

2004: Assistant Brand Manager, Marketing Department - BNP Paribas (France, Paris)                    

2003: Assistant Marketing manager, Marketing Department - Locate in Kent(UK)                     

2002: Assistant Brand Manager, Marketing Department - Reckitt-Benckiser France                   

CURRENT TEACHING

ESCP Europe (Paris, France): Marketing Management, Marketing & Communication, Understanding the Marketplace

London School of Economics (London, UK): Consumer Psychology

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